Friday, 31 January 2014

Representation - Female

http://www.dailymail.co.uk/tvshowbiz/article-2549143/Amy-Willerton-looks-pretty-plum-jumpsuit-The-Saturdays-singer-Vanessa-White-shies-away-cameras-boyfriend.html


"All eyes on you: Amy Willerton looks playful in a plum playsuit at designer eyewear launch" This title represents Amy Willerton as a classy person. "Designer eyewear launch" says that she's famous enough to go to these kinds of events. The images in the article are all of her walking towards and inside the venue. She's smiling in all of them, so this creates cohesion between the image and the word "playful" in the title. "The Bristol beauty" is a demeaning description of Willerton because it's telling the readers that that's all she is - just a beautiful woman from Bristol. This tells the audience that if you're pretty, you can get famous. This is a negative representation of Willerton because it's assuming that's all she is. It also sends out a negative message  to the readers because the representation it creates will make the readers (especially female) feel pressured to look like Amy Willerton. Saying the "21-year-old model looked pretty" makes her an inspirational person to females who fall into this age group because most women want what's stereotyped as the perfect body. With Willerton being a model, she'll set aspirations for other women to be just like her.

Thursday, 30 January 2014

Breaking Bad - Audience

Breaking Bad is a show about a chemistry high school teacher who falls ill with lung cancer. To fund his treatment, he uses his expertise in Chemistry to cook and sell 99.9% pure crystal meth with one of his former students. Its target audience is 18-40 year olds due to its constant drug references, profanity and nudity. 

How to improve

Audience Question
  • Talk about the connotations of the cover features and how to influence their target audience to buy the magazine
  • Use more media language, e.g. representation, mode of address, objectification
  • Justify my answers - not only describe what I see but say why it's been done, the meanings, the connotations etc.
  • More general detail in my descriptions of both describing and justifying

Representation Question
  • Refer to specific texts in my answers
  • Do research beforehand into existing media texts to be prepared for the exam
  • Use more media language, e.g. ideology, connotations, gratifications
  • Use justification as well as description

Revision and study
  • Make a list of keywords to revise and remember
  • Add work to my blog constantly so I'm reminded of what I need to talk about in my exam
  • Go onto newspaper/magazine websites to gather an understanding of things like representation, objectification and gratifications
  • Look at more case studies to prepare better for my exam

Coursework
  • Reshoot for my second pre-production
  • Finish off the rest of my unfinished blog posts